In December 2013, Wired Italy launched a new website and magazine redesign. As part of this new content strategy I created a series of new video formats that were more in line with the new Wired branding and its different digital platforms.
2013 / Video
Wired 3NDS/Recensioni
Producer: Riccardo Fantoni Video: Except Promo video: Opificio Ciclope
A video promo directed by Opificio Ciclope showcased Wired’s heritage: 20 years of curiosity and passion for technology. In less than a minute different gadgets – new and old – connect to build a 3D Printer, one of today’s most important modern innovations.
Video review: We don’t read news anymore, we watch it, which meant that one of Wired’s most important assets, the gadget review, required a more immediate video update.
3NDS: The website database is the core of any online news project. A modern web newscast can take past content and give it new relevance.
